Business Management for Engineers

In This Section

Business Management for Engineers

Synopsis

This course will help individuals with a technical background master the business principles that guide the leadership of an engineering oriented company. The course will prepare students for the transition from the role of a technical contributor to that of a business leader.

Who Should Attend

The target audience for the course is technical professionals in the aerospace and defense industry, both private and public sector, who desire to move into leadership positions.

Why Attend

Learn about the following topics:


  • Capitalism and free markets
  • Business finance
  • Business structure and functions
  • The relationship between systems engineering and program management
  • Communicating for business impact versus technical
  • Globalization
Outline

Course Outline

  • Business Management
    • An overview of basic principles, such as:
      • Capitalism & Economic Expansion
      • The Role of Governments
      • The Business of Business
       
  • Project Execution
    • The focus of entry-level and mid-level management
      • Technical Performance Measures (TPM)
      • Earned Value Management (EVM)
        
  • Business Management
    • The focus of executive-level management and the board of directors
      • Business Finance
      • Evaluating a Product or Product Line
      • Evaluating a Company
      • Evaluating a Government Program
       
     
  • Developing and Presenting a Business Case
    • Gathering support for your new idea
      • Value Proposition
      • Return on Investment
      • Delivering a Business Message
       
     
  • Program Planning
    • Planning and executing a program
      • Monitoring and Controlling Scope, Cost, Schedule, Quality, Risk
       
     
  • Business Development
    • Growing an Idea into a Business
    • Sales
    • Marketing
    • Strategy
     
  • Doing Business with the U.S. Government
    • An overview of key regulations
      • Federal Acquisition Regulations (FAR)
      • Export Regulations – ITAR & EAR
       
     
  • Globalization

 

All sections are based on real-world examples and offer hands-on activities to increase student learning.

Course Outline

Business Management
An overview of basic principles, such as
• Capitalism & Economic Expansion
• The Role of Governments
• The Business of Business


Project Execution
The focus of entry-level and mid-level management
• Technical Performance Measures (TPM)
• Earned Value Management (EVM)


Business Management
The focus of executive-level management and the board of directors
• Business Finance
• Evaluating a Product or Product Line
• Evaluating a Company
• Evaluating a Government Program


Developing and Presenting a Business Case
Gathering support for your new idea
• Value Proposition
• Return on Investment
• Delivering a Business Message


Program Planning
Planning and executing a program
• Monitoring and Controlling Scope, Cost, Schedule, Quality, Risk


Business Development

Growing an Idea into a Business
• Sales
• Marketing
• Strategy


Doing Business with the US Government
An overview of key regulations
• Federal Acquisition Regulations (FAR)
• Export Regulations – ITAR & EAR
• Globalization


All sections are based on real-world examples and offer hands-on activities to increase student learning.

Materials

Course Materials

Course notes will be made available about one week prior to the course event. You will receive an email with detailed instructions on how to access your course notes. Since these notes will not be distributed on site, AIAA and your course instructor highly recommend that you bring your computer with the course notes already downloaded.

Instructors

Instructors

Dr. Alan C. Tribble

Dr. Tribble is a Principal Marketing Manager for Rockwell Collins.  He previously held positions as Principal Systems Engineer, Senior Engineering Manager, and Technical Project Manager.  He has 25 years experience in the aerospace industry, and has a PhD in Physics from the University of Iowa.  He is also the winner of the AIAA James Van Allen Space Environments award

 

Mr. Alan Breitbart

Mr. Breitbart is a Principal Sales Manager for Rockwell Collins.  He previously held positions as Principal Program Manager and Principal Business Development Manager.  He has 20 years experience in the aerospace industry, and holds an MBA in International Marketing from Loyola University.

 

Mr. Breitbart and Dr. Tribble have collaborated on a number of programs in recent years as both program manager and chief engineer, or sales lead and marketing lead, respectively.

Business Management for Engineers

Course Instructors

Dr. Alan C. Tribble

Dr. Tribble is a Principal Marketing Manager for Rockwell Collins. He previously held positions as Principal Systems Engineer, Senior Engineering Manager, and Technical Project Manager. He has twenty-five years' experience in the aerospace industry, and has a PhD in Physics from the University of Iowa. He is also the winner of the AIAA James Van Allen Space Environments award.


Mr. Alan Breitbart

Mr. Breitbart is a Principal Sales Manager for Rockwell Collins. He previously held positions as Principal Program Manager and Principal Business Development Manager. He has 20 years experience in the aerospace industry, and holds an MBA in International Marketing from Loyola University.

 

Mr. Breitbart and Dr. Tribble have collaborated on a number of programs in recent years as both program manager and chief engineer, or sales lead and marketing lead, respectively.